MARY MCCOOL
  • marymccool.com/home
  • Brand Portfolio
  • Digital Design
  • Live Performance
  • STRESS EXORCIST
  • Production Photos
  • A2B
  • Performance Résumé
  • New Paradise Laboratories
  • Pig Iron Theatre Company

Digital Design 

 2018 – graphic design for print with Clean Choice Energy
Created a variety of designs for print and a new logo for the A.R. Puggy Clean Air Stand campaign. Aimed at fighting children's asthma by encouraging clean power options, Mary collaborated with the project lead to achieve the vision for the campaign, incorporating the brand's signature cartoon pug. 
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Banner for the in-person tent, housing a variety of information and games for participants
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Spin-to-win quiz wheel
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Quiz detail aid, front
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Quiz detail aid, back
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Kids at the tent! Volunteers with T-shirts and picture frame designed by Mary.

2016 — redesign for rock band Dr. Dog's website, drdogmusic.com
concept / build / content creation / graphic design + custom GIFs
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Basing the graphic concept on The Psychedelic Swamp album art, Mary gave the Dr. Dog site a new skin, plenty of original pixel GIFs, and Geocities aesthetic. This art brut/retro vibe anticipated a larger trend in web design, and was also featured on band merchandise. 

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original cassette GIF

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custom cursor

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custom pixel graphic astronaut
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banner GIF in action
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custom social icons
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​2015 -- swamptruth.com concept / build / content creation / graphic design 
This Wordpress site was created in conjunction with SWAMP IS ON, an immersive performance and rock concert event created by Pig Iron Theatre Company and rock band Dr. Dog. The  at Philadelphia venue Union Transfer to around 4,500 people over 4 nights. Designed to recall Web 1.0 and GeoCities pages, focusing on the conspiracy angles of the Psychedelic Swamp and a sensationalist, tabloid-esque perspective from the site's "moderator".  

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Adding to the feeling of conspiracy, the swamptruth.com site would occasionally be "seized" by the fictional government agencies from the production. This full page graphic would occasionally replace all content, and was designed after the real FBI announcement, treading the line between humor and danger, safely within the boundaries of parody and fair use.
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Logos made to represent fictional government agencies for SWAMP IS ON
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graphic design
posters / postcards / tri-fold brochure / logos / facebook banners / invitations / bar promotions / copy- writing and editing / photo shoot planning / concept / collaboration


foley poems - short stories with a soundtrack

For best experience, please use headphones or turn up the volume ⚡️

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  • marymccool.com/home
  • Brand Portfolio
  • Digital Design
  • Live Performance
  • STRESS EXORCIST
  • Production Photos
  • A2B
  • Performance Résumé
  • New Paradise Laboratories
  • Pig Iron Theatre Company